I mean, c'mon! Who are you kidding?! You get answers of all the Google Ads certification questions online! And you even have all the answers in front of you in numerous YouTube videos!
Having a Google Ads certificate is all very nice and cozy, but what use is raw chicken if you don't know how to cook it?
Such SEM "experts" just want your hard earned money and not provide any value in return. And that's something we both should be worried about.
Because all these "experts" provide a PASSIVE service. They don't put their hearts and soul into the why, who, what, and when of your business.
Here's the Google ads dashboard of a campaign I ran for my SAAS client.
Here's a screenshot of the high-performing ad copy I wrote for my SAAS client that makes sure only leads who are willing to purchase the software are visiting the landing page
I create an integrated marketing strategy that ties all lose ends.
When you run ads online, you must use all the resources you have at your disposal to minimize leakages in the marketing strategy. Which often means using tools like Google Analytics, Google Search Console, Email Marketing. It's integrated. It's not stand-alone.
Yes, I keep you posted.
I tell you what's working, what's not working and what will work. I start with the end in my mind.
I knew the theory, but not the practical applications. College didn't teach me how the real world functioned .
Same thing happens in Google Ads.
A mere Google Ads certification doesn't teach you how to leverage Google's powerful metrics.
I know things which every digital marketer dreams of possessing: maximum conversions in as less of a budget as possible. Also, I know:
How to cut costs through high-level precision
How to manually analyze each component of unsuccessful ads.
How to recover from a Google Penalty
Whoever is running these ads clearly are newbies. A simple location is all you have to add and you don't even have to click several "Advanced" options to do that.
Imagine the number of clicks these guys get.
Is that how you want you business to grow...or lose?
Why are your ads not performing well? Are the keywords irrelevant? Is the location wrong? Is the budget not sufficient? Why is it not sufficient? Is there any way I can minimize budget and still rock?
Or how about: Why did Google penalize me? What can I do to reverse the penalty? What did I miss?
You get the message.
If you allow me to be your Google Ads expert, I guarantee you that if you follow my guidelines and my end-to-end marketing strategy, you will see a significant growth in your business within 4 months.
Here's what your business will benefit from me:
“We've been extremely pleased with Ankit's work. His handling of our initial account optimization and ongoing account management has been efficient, transparent and very profitable. Under his management, our monthly Adwords results have improved by 100% and have become a predictable, consistent contributor to our new subscription sales.
What his resume won't tell you is how good he is at learning about your specific business and then using that knowledge to help you achieve you individual advertising goals."
“Ankit did a great job of optimizing our new campaign. We were really not familiar with Adswords and have busy schedules that don't allow us to devote too much time on figuring this all out ourselves. Ankit helped guide us through the process quickly and helped us determine what kinds of keywords we should use to beat target the ads for different audiences. We couldn't have done it ourselves."
“It's a fair question: can you have too many testimonials?
The answer is: you can, but the problem is usually not the amount but the quality of the testimonials. If you have good, enthusiastic and real testimonials that mention specific details and benefits, don't shy away from adding 10, 15, 20 or even more to the page.
Just don't add a ton of boring or generic testimonials."
You see that big orange button down there? Yeah, once you click it, you will be asked to schedule a call with me at the time and date of your preference.
It'll cost you absolutely nothing, and within 30 minutes, I'll tell you exactly what's going wrong with the Google Ads you are currently running, what challenges you are facing and how it can be removed.
“Here, we have a second testimonials section, right after the purchase section. Now that we've asked the reader to pull the trigger, they might feel some resistance and testimonials can help reassure them.”
We like to do what many others have done already. There's safety in numbers. Testimonials can be used to give your visitor that sense of safety."
Creator of [Product Name]
Meet Ankit, your personal DigitalBloke. He is a 34 year old first-time father who was once offered a job from Google, but rejected it since he had that entrepreneurial fire burning in him. He runs multiple small businesses and knows what kind of problems small businessmen face. He has dealt with clients having budgets ranging from $500 to $5000+, and knows how to squeeze value out of every penny.
That's okay. I don't blame you.
You can have a Zoom call with me and judge for yourselves if I'll be able to handle your business with care or not.
You can have a Zoom video call with me and judge for yourselves if the integrated digital marketing strategy I provide has been made by any of your previous "experts" or not.
I am not even asking you to spend money on some dude who really convinces you that he is a Google Ads expert you just met a couple of minutes ago.
You just have to schedule a Zoom call with me. And have a completely free chat with me about your business goals and decide for yourselves if I am the real expert you are looking for.
It's a partnership. A sincere commitment from one party requires the same from the other. Here's what we both want from each other:
I have worked with health and fitness, yoga studios, travel and tourism, real estate, SAAS companies and apps till now. I am looking forward to work with other niches and industries and make more business for them.
An easy way to get pre-sales feedback is to add a "Contact Us" link to the bottom of the page, so that visitors can send you questions by email.
You can also use the built-in exit intent feature to open a lightbox with a contact link and invite visitors to leave some feedback before they exit the site.
A great way to populate the FAQ section with questions is to invite pre-sales feedback from visitors. Your visitors will happily tell you exactly what questions are on their minds.
There are also many services you can use to add a live chat widget to a page like this. Inviting visitors to a live chat is a great way to learn about common questions and also increase sales conversions while you're at it.
We're using content toggles in this section, which allows you to present many questions in a compact form. Your visitors can easily read more about the questions they themselves have and ignore the rest.
P.S.: This 30 minutes discovery call through Zoom won't be a sales call. I have got nothing to sell you yet.